January 2026
Aampe surface creator
- Users can now pull content from Aampe into Figma in addition to pushing Figma elements into Aampe template. Figma users can see how their creative assets look under all the different ways Aampe could potentially serve them.
Composer cleanup
- Removed Sequences and other dated elements
- Removed old docs embedded in our integration section
- Added the user role and company logo alongside the user name (bottom left)
apps.aampe.com
A new collection of standalone apps to help Aampe customers create and improve their content. Current apps include…- Aampe Email Variable Config: Paste your email HTML and make it agentic ready by generating the fields required to add agentic copy.
- Aampe Surface Creator: Connect your Aampe account to Figma to quickly turn your creative assets into Aampe-ready content
- Surface Template Builder: Define a new Surface templates and test the JSON with a live API.
- Relay: Harness the power of LLMs to generate content at scale while preserving all the conventions required for labels, learning, and clean measurement.
Topic management
Stay organized by grouping your content under Topics. Topics is a great way to organize content by team, objective, or any other heuristic.December 2025
Test messages
- Updated frontend experience for sending test messages
- Learn how to send a test message with our updated experience
API key management
- Updated frontend experience for API keys
Backend improvements for real-time decisioning
- Better support for real-time, context-aware decisions based on user events
November 2025
Event management
- Updated navigation. Renamed
System setup/Funnel eventstoSystem setup/Event management - Revamped the concept of “Event rewards” to “Event types” based on early customer feedback. Simpler menu and additional options for negative events.
- Read more about Event types
Content coverage
- Updated visuals under
Monitoring > Label management > Content coverageto avoid color saturation with high alternate counts - Read more about Content coverage
Labels via datasets
October 2025
Platform hardening
- Internal monitoring for customers on the next-gen streaming backend
Roles and permissions
- New Role - Editor
- Limits editing permissions to specific users
- Read more about Aampe’s roles and permissions
September 2025
Label weights
- Increase or decrease the weights for specific labels to influence how often agents use them relative to other labels
- Read more about label weights and how to use them
Email templates
- Previously, email templates could not be cloned
Support for email messages via CleverTap
- Now Aampe integrates with Clevertap for both push notifications and email
- See our guide for integrating with CleverTap
Support for messages via Whatsapp
- Send Aampe messages via Whatsapp the same way you would use Aampe with SMS
August 2025
Managing multiple languages
- Many Aampe customers send messages in multiple languages
- See an example of configuring multiple languages in Aampe
Messages via Twilio
- Aampe integrates with Twilio for SMS delivery
- See our guide for integrating Aampe with Twilio